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hunter, jumper, for sale, equitation, grand prix, sale horse, show horse, sporthorse, Childrens, Adult, Junior, Amateur Owner, Green, Pregreen, Regular Working, pony, showjumper, warmblood, A Rated, USEF, equine marketing, advertising, equestrian ExchangeHJ Home About The Exchange Frequently Asked Questions What our Buyers & Sellers have to say Contact Us My attempt at a blog
hunter, jumper, for sale, equitation, grand prix, sale horse, show horse, sporthorse, Childrens, Adult, Junior, Amateur Owner, Green, Pregreen, Regular Working, pony, showjumper, warmblood, A Rated, USEF, equine marketing, advertising, equestrian Promote your sale horse with The Exchange Promote your business with The Exchange hunter, jumper, for sale, equitation, grand prix, sale horse, show horse, sporthorse, Childrens, Adult, Junior, Amateur Owner, Green, Pregreen, Regular Working, pony, showjumper, warmblood, A Rated, USEF, equine marketing, advertising, equestrian hunter, jumper, for sale, equitation, grand prix, sale horse, show horse, sporthorse, Childrens, Adult, Junior, Amateur Owner, Green, Pregreen, Regular Working, pony, showjumper, warmblood, A Rated, USEF, equine marketing, advertising, equestrian Hunters for Sale Jumpers for Sale Equitation Horses for Sale Ponies for Sale Prospects for Sale Browse sale horses by USEF Zone
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January 2010 ExchangeHJ.com: Equine Sales:
  52,000 Sessions Total: $.5 Million
210,000 Page Views Average Sale Price: $86,000
2,299,000 Hits Median Sale Price: $74,000
16,500 Video Views  
Cost per 50,000 Impressions*:
  • Leaderboard (728x90)
    $250 | ROS & Homepage | Above Fold
  • Wide Skyscraper (300x600)
    $175 | ROS & Homepage | Mostly Above Fold
  • Narrow Skyscraper (160x600)
    $150 | On Listing Pages | Mostly Above Fold
  • Rectangle (300x250)
    $225 | ROS & Homepage | Above Fold
* 50,000 ad impressions are typically received in one month if ad space is unshared. Shared ad space will return 50,000 impressions in 1-3 months, depending on number of shared ads. As we continue to grow we continue to reach these goals faster and faster. If you desire longevity most we recommend the narrow Skyscraper as this ad is featured on our very popular Listing Pages, but not throughout the entire site, and will accumulate impressions more slowly.

We have established a large audience of serious sport horse buyers and continue to build upon this already impressive base. Traffic numbers at ExchangeHunterJumper.com have increased each and every month since July 2009 (posted Feb. 2010).

When addressing your marketing needs consider the cost to reach an audience of 50,000 in a quality print publication versus a quality online one, then factor in the benefits of clickable banners that deliver consumers straight to your web site. When presented professionally you'll find online promotions offer the greatest return on investment and are essential for increasing traffic to your web site. We pride ourselves on professional promotion, and have established one of the most well-respected equine sale sites in the industry (click here to view unsolicited references from users of the Chronicle of the Horse BB). We cater to the competitive hunter-jumper equestrian, and look forward to using our platform to promote other quality equestrian products, services & events.
Video commercials aren’t just for T.V. stars anymore.

Our feature length Video Catalog DVD is professionally edited and authored. It features 25-35 quality sale horses priced from $20,000 - $200,000, and runs about 1.5-2 hours in length. It is replicated in the same high-end fashion a hollywood blockbuster is mass-produced. Distribution fluctuates with the horse show season, typically 2600-3000 DVDs & Print Booklets are distributed over a 3 month period.
We elevated the standards of equine marketing with top-notch video promotion and large scale, direct distribution of The Exchange Video Catalog to industry professionals. Now, Sponsorship of this powerful marketing tool extends the same unique exposure to Equestrian businesses, plus additional options for branding and access to our esteemed web site audience. Cost of Sponsorship is comparable to that of a quality print ad, but offers far more value in terms of audience engagement.
Video Catalog Sponsorship includes:

DVD & Booklet distribution by direct mail to 1400 hunter-jumper trainers in the USA and Canada. Additional 1200-1600 discs distributed at “A” rated shows nationwide for 3 months. Cost for Sponsorship of one Issue of The Exchange Video Catalog: $1,200

  • Logo feature on DVD face & Booklet Cover (brandable!)
  • Video Commercial: Up to 60 Seconds (dynamic!)
    Opens Video Catalog. Plays upon insertion of DVD into any player or drive.
  • Full Color Ad in Exchange Print Catalog (tangible!)
    Plus acknowledgement of Sponsorship in Table of Contents. Ad size: 4.75" x 4.75"
  • 3 Months of Advertising on ExchangeHJ.com (clickable!)
    450 x 65px linkable ad in header of all pages on ExchangeHJ.com.
  • BONUS: We'll express our appreciation with a linkable banner in The Exchange Online Newsletter.
    Emailed to 1,390+ subscribers. Choose 350x350 or 600x90 size. Example here.
Need a web banner, video commercial, or print ad designed?
For an additional cost we can build a custom video, internet or print ad for your business, product, service or event. In most instances impressive video promotions can be created out of still photos and a minimal amount of stock footage which we can assist in securing. Our fully equipped, in-house, video, internet and print production studio is capable of creating quality promotions for any media type.
The purpose of any Exchange Media is to promote sale horses listed with The Exchange. In this interest we reserve the right to refuse any advertisement we feel competes with that promotion, and will not accept ads marketing sale horses, sale barns or sale sites, either in the United States or abroad.
All Content Copyright Eohippus, LLC
FIND A HORSE: PROMOTE YOUR HORSE: EXCHANGE EQUINE MARKETING CAMPAIGN:
The Exchange produces full service marketing campaigns for quality hunter - jumper horses for sale. We specialize in show horses suitable for competition on the USEF "A" and "AA" rated circuits in Hunters, Jumpers, Equitation, and Pony rings. Our listings range from Short Stirrup veterans and quality green prospects to Grand Prix Jumpers and Regular Working Hunters, with a specific focus on junior and amateur suitable mounts. All sale horses have videos available online. To learn more about our promotion of the modern sale horse click here.