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The Exchange Video Catalog
Our feature length, professionally edited and replicated DVD featuring our latest sale horses and direct-mailed to our private database of 1,400 trainers in the U.S. and Canada, plus an additional 1,000 DVDs distributed at shows nationwide for a total distribution of 2500 DVDs during your campaign. |
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ExchangeHunterJumper.com
Receiving 40,000 visits, 20,000 video downloads, and 2 million
hits each month, our web site is respected throughout the industry
as a reliable source of quality horses. |
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Horse Show Marketing
Through horse show sponsorships and a physical
presence we market your horse directly to the show horse buyer. Each Campaign
features DVD and Sale List distribution at “A” rated shows nationwide. |
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Print Advertising
The Exchange runs advertising in The Plaid Horse publication each month, and offers uniquely affordable advertising opportunities in other prestigious magazines
such as The Chronicle of the Horse. |
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Professional Copywriting & Design
We are a professional marketing agency fully versed in graphic design & copywriting for sales, skills that translate directly into the best possible presentation of your horse. |
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Buyer & Trainer Networking
We catalogue all legitimate interest and work with trainers to match their clients with suitable mounts. We respond to buyer inquiries via phone and email on a daily basis, ship videos weekly, and notify Buyers of new listings, or changes in listing details of suitable horses as they occur. |
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Publicity Generation
Horses that continue to compete excel in our service. Show appearances and successful show results are promoted in our Online Newsletter and home page, and released to various press and media outlets. |
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Professional Experience:
Over 20 years of experience in the hunter-jumper industry ensures your horse is properly presented to the show horse buyer. From selecting the best quality media to evaluating asking price, our Sellers rely on our experience to produce the most effective Marketing Campaign possible for their horse. |
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Monthly Campaign Management
We work daily to publicize our equine athletes and promote the success that leads to new partners & continued careers. Just a small sample of the services we provide to each horse registering with us:
- Free posting of new videos & photos to your horse's page on ExchangeHJ.com
- Professionally produced DVDs & flyers for your own distribution
- New media, show appearances and show results promoted on our homepage, in our newsletters, and released to various media outlets
- Buyer relationships developed & maintained via email & phone networking
- Suitability of your horse considered for every buyer that contacts us
- DVDs promptly mailed to interested Buyers
- Extensive cataloging of Buyer Needs nationwide
- Basic screening of nonprofessional interest to verify Buyer suitability
- Professional insight into the national sales market, including knowledge
of current trends and pricing, available to you at any time.
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